Artificial Intelligence
Nikolay Petkanov
Founder & CEO @ MBRAND
Talk TopicFrom attention to opportunity. How businesses earn trust and get chosen in the age of AI
About the speaker
Nikolay Petkanov is the founder and CEO of MBRAND, an entrepreneur, business and marketing consultant, trainer and speaker. With nearly 30 years of experience, he helps companies turn digital strategy, AI and sales into sustainable growth.
About the talk
Talk DescriptionAI will make content, advertising, analytics and campaigns easier. But it will not automatically make anyone the preferred choice. So how will customers choose?
Key TakeawaysParticipants will answer for themselves: what is the one opportunity I want to create over the next 90 days, and what do people need to know about me in order to choose it?