Regional Innovation Policy
Country Innovation Leader @ KBC Bulgaria | Member of the Management Board @ UBB

Member of the Country Team of KBC Group for Bulgaria, Member of the Management Board of UBB, Innovation Leader of KBC Group in Bulgaria, Executive Director Digital Channels, Data and Operations of UBB.
Tatyana Ivanova started her career 20 years ago in Société Generale and built since then a broad and international career in various subsidiaries of the Group. She was, amongst others, Retail Director in the Republic of Macedonia, worked several years as Head of Sales promotion in Russia, as Marketing manager in the HQs Paris, as well as Head of Marketing and Digital banking in Société Generale, Bulgaria.
She joined UBB at the beginning of November 2018 as Director of the Retail Banking and Digital Sales Directorate. At the beginning of 2020 she was appointed Management Board Member and Executive Officer Marketing and Distribution – Retail banking. In November 2022 she was elected Executive Director for Digitization, Data and Operations of UBB, and in April 2023 she assumed the role of Innovation Leader of KBC Group in Bulgaria.
Member of the Board of Directors of CSC AD. Tatyana holds an EMBA from HEC Paris.